Sally joined Northill in January 2014 as Director of marketing and communications. Previously, Sally was Managing Partner at Penrose Financial, the financial services public relations consultancy. After the sale of Penrose to Engine Group in 2010, Penrose completed a merger to co-found MHP Communications in 2011 where she became Managing Director and a Partner at Engine Group. During her consulting career, Sally advised asset management and pensions businesses on strategic communications focusing on product placement, transactions and crisis management.
Previously, Sally spent four years at Moore Capital Management within the London-based Strategy Group. She started in public relations advising European technology and electronics businesses before moving to financial services in 1997.
Sally is Vice President of City Women Network (CWN) and is the current Chair of AIMA’s Communications Committee. She is a former Girls Cricket Board member at Chance to Shine, the charitable cricket campaign launched in 2005 by Lord Mervyn King.
Sally holds MSc and MA (Hons) degrees from the University of Edinburgh.